Promotional SMS vs Transactional SMS: Everything You Need To Know To Get Started

 


SMS marketing is a strategy to boost the business profit scale

Increasing brand awareness in the market needs an online platform, a now the evolution in technology has changed online media to smart devices. It is a race to join and win the branding and promotion in the market in much less time. As the internet is flooded with many prestigious online businesses, so the time now demands some more flicker in technology, and mobile phones are chosen as the best media for communication.

Bulk SMS and its awareness campaign

SMS services are related to bulk SMS services which is nowadays a proven successful campaign. Digital marketing agencies are making this SMS marketing strategy a successful delight with these certain points.

  • Choosing a reliable marketing list.
  • Offer value to customers’ time.
  • Personal approach.
  • SMS has to be rightfully done with the proper timing.

A promotional SMS carries information about promotions, new arrivals, discounts, or something similar to these facts. The right message delivered to the right place at a right time makes the campaign a successful one.




Need for transactional SMS services

The inbox gets filled with unwanted messages is always troublesome and the user is compelled to choose ‘DND’ which is related to ‘DO NOT DISTURB’. Though, DND stops promotional messages and other messages except for transactional SMS. No person at any cost want to miss an alert of transactional SMS which can be related to; a PNR number, bank balance, order information, and much more.


Transactional SMS services bypass the service and advertisement messages and bring to your only alert messages related to the category of transactional SMS.


Transactional SMS services proving better

In a debate of transactional SMS services and their need, it has always been proven to be beneficial for the people demanding transactional alerts on the phone. Here are some points proving the services beneficial

  • The transactional message has 100% instant delivery result.
  • The transactional message can be sent anytime and anywhere without any time constraints.
  • Push delivery report.
  • High delivery ratio.
  • Real -time delivery message report.
  • Fast SMS delivery.


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